Licenisng Show Remakes & Reworks

Teenage Mutant Ninja Turtles will be the stand out re-make in 2012 and 2013 – Mama Says So!  With a fall TV series this year, a movie, webisodes and a lot of Nickelodeon support, the pizza eating turtles should do well with a new generation.  

In the movie remake category, Warner Brothers’ Man of Steel looks to be a fantastic and edgy remake of Superman.  Warner Brothers seems to be taking some cues from the Marvel playbook and it looks like Man of Steel will be followed by other DC Super Heroes culminating in a Justice League “Avengers-esque” movie about 2015.  Smart move! 

Disney has been cautiously promoting a Cars Spin off / re-work called “Planes” for about a year.  Up until the licensing show I had not been particularly impressed with the effort.  But they showed some really cute footage, and I have to admit, I think there will be a lot of little boys playing with Dusty The Crop Duster Toys.  Winx is the girls’ property that worked so well in Europe, and struggled here in the US.  Jakks and Nickelodeon are teaming up to re-work these teen-age /superhero/fairies into an American success story  They are sort of trampy looking versions of the Disney Fairies, but that should play well in the US.  Right? 

Last but not least – the first half of 2013 will be dominated by Disney’s Monsters Inc!  The original movie returns to the theater in January followed by the Monsters Inc. DVD release in the Spring.   In June the pre-quel, Monsters University, hits the big screen as one of the hot summer remakes.  There will be months of Sully and Mike, so prepare to scream.  Monsters University is certain to be a movie success, but I am a little puzzled at Disney’s intent to position the merchandise for boys vs preschool.  I think that the big winner for Monsters Inc was the plush Boo doll.  But what do I know? 

Tomorrow let’s talk about the tried and true properties at the Licensing Show.

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